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How can I measure view duration with Jwplayer 6.9 and Google Analytics?
I've got jwplayer 6.9 in place, with the basic ga{} setup. I can see the Play and Complete events being pushed to GA, but I really need to alse be able to tell the duration of the views. There appears to be a built-in "custom dimension" in GA for "Video Watch Duration". Is there a standard/known way to get jwplayer to feed that info to GA?